BACKED BY SCIENCE

POWERED BY NATURE

Two Siblings: One Mission

Athlade

Louis Fierro Jr., DC

Founder + CEO
Athlade

Caroline Fierro, MD FACOG, ABAARM

Director of Formulation

As holistic healthcare professionals, my sister, Caroline, and I have dedicated our careers to helping people optimize their health from the inside out. Though we took different paths in healthcare, we have remained united by a shared mission: to empower individuals to naturally improve their daily health habits and enhance longevity.

Over the years, we grew increasingly concerned about the so-called “natural supplements” our patients were using. I would hear the troubling stories, while Caroline saw firsthand the harmful effects these supplements were creating at a cellular level along with the hormonal imbalances they were causing. That’s when we knew something needed to change.

Caroline is an OB-GYN and a board-certified functional medicine doctor. She provides personalized care, including anti-aging treatments, clinical nutrition, IV nutraceuticals, bioidentical hormone therapy, metabolic profiling, allergy detection, and routine bloodwork analysis. Her focus is on helping people restore balance and improve their health at the cellular level.

As a chiropractor trained in soft tissue therapy and corrective exercise protocols, I help individuals strengthen their neuromusculoskeletal system to achieve better functional outcomes and prevent injuries.

Determined to create a safe, effective, and science-backed supplement, we embarked on an extensive journey of clinical trials and testing. Our goal was to develop a solution that would generate an ACTIVE and THERAPEUTIC response (AT) while incorporating a full spectrum of daily HEALTH essentials with LONGEVITY support (HL). This vision led to the creation of ATHLADE.

While many of our initial customers experienced significant mental and physical benefits from ATHLADE, some struggled with the taste. After years of searching, we found a manufacturer capable of improving the flavor while maintaining the integrity of our formulation. For us, the journey never ends—we are always striving to enhance and provide the best possible health solutions for our customers.

With nearly 60 years of combined clinical experience, we meticulously selected each ingredient in ATHLADE—not just for its individual benefits, but for how they work together synergistically. The result is an all-natural, clinically dosed super powder, tested for purity and potency, and third-party certified to ensure label accuracy. In an industry where as many as 1 in 10 supplements contain banned substances or make misleading claims about dosages, ATHLADE stands apart by prioritizing transparency, quality, and safety.

ATHLADE is formulated with scientifically proven ingredients, manufactured in a GMP, NSF-certified facility, and third-party certified by LGC-Informed Sport to ensure safety and efficacy. We are thrilled when we see improved lab results from daily ATHLADE users and more thrilled to hear that they are feeling better—both mentally and physically.

From our family to yours, with love & gratitude,
Dr. Louis Fierro & Dr. Caroline Fierro


Live Healthy. Live Better. Live Longer.